About
I come from the kind of SEO work that requires systems thinking: large content surfaces, technical constraints, and a need to turn repeated work into repeatable operating leverage.
I'm Vijay Chauhan, a technical SEO and automation consultant based in Ahmedabad. My strongest work came from building the organic channel at AllEvents.in, where SEO was not a layer on top of the product. It had to work inside a complex, fast-changing platform.
That experience shaped how I work now. I focus on the infrastructure behind organic growth: crawl and indexation behavior, information architecture, reporting logic, automation opportunities, and the operating model that keeps SEO healthy after the initial push.
I am most useful in situations where teams already know SEO matters but the current execution is too fragmented, too technical, or too manual to scale confidently.
Career
Advising international brands on technical SEO systems, custom Python data scrapers, and Generative Engine Optimization (GEO) to win visibility in ChatGPT, Gemini, and Perplexity.
Architected the entire organic growth engine for a global events discovery marketplace, scaling traffic from early-stage to over 150 Million organic sessions through automation and indexation structures.
Managed search visibility setups for large catalog travel and B2B SaaS ecommerce sites, leading custom crawler scripts and rendering setups.
Handled search strategies, web-to-print e-commerce audits, and B2B agency search operations for global client footprints.
Working Style
The best engagements start with a clear situation, a real constraint, and a shared willingness to fix the system instead of chasing surface metrics.